PPC Management: Leveraging Paid Advertising for Local Businesses
We are a digital marketing agency based in Phoenix, Arizona. In addition to providing local SEO services, web design, and email marketing, we specialize in PPC management.
Pay per click advertising (PPC) is an effective method for generating more business. Paid advertising campaigns allow you to showcase your products and services to the right audience.
Generally, we recommend utilizing ppc advertising once you have
a fast and reliable website
a website optimized for SEO
email marketing campaigns
This allows for maximal benefits of your advertising budget.
We design your ppc campaigns to generate new leads and customers. We employ various techniques and strategies, including:
Lead ads - advertising lead magnets to capture email addresses
Conversion ads - direct advertising of your products and services
Brand awareness ads - promoting your business to increase visibility
By utilizing this mix of advertising strategies, we help grow your business sustainably.
Depending on your business, we utilize different advertising platforms:
Google (Paid search / Google Ads in search results)
Facebook/Instagram (Social Media Advertising)
We tailor each ad campaign strategy to meet your specific business needs. This ensures optimal results.
How We Ensure PPC Ad Campaigns With ROI for Local Businesses in Phoenix, AZ
1. Preparation
Effective paid ad campaigns require thorough preparation. We ensure that every dollar spent is allocated wisely. We ensure this by customizing a strategy to suit your unique goals.
2. Implementation
We handle the setup of your PPC ad campaigns. We take care of the technical aspects, copywriting, and budget management to ensure efficiency.
3. Optimization
We consistently track the performance of each ad campaign. We use advanced data analytics to optimize your campaigns according to their performance.
Our 3-Step Process For Successful PPC Ad Campagins in Detail
1.1. Audit & Research:
Local businesses benefit from an in-depth audit and research process. We evaluate the current market and conduct a competitive analysis. This helps us identify industry trends and gaps.
Furthermore, we perform an account audit of any existing campaigns. This ensures that we learn from past performance and capitalize on successes.
1.2. Strategy & Planning:
A well-defined campaign strategy is crucial for PPC success. We outline the best tactics and channels to target your audience.
We place emphasis on geo-targeting. This ensures that we serve your ads to local customers. This drives targeted traffic and generates leads that will actually become customers.
We also provide budget recommendations based to maximize results.
2. Setup & Launch:
During the setup and launch phase, we focus on
setting up your ad accounts
setting up data tracking
creating engaging ad copy
creating eye-catching designs
We offer guidance on improving landing pages. This helps to enhance the customer journey and increase conversions.
The data tracking setup allows you to monitor the real-time results of your investment.
3.2. Optimization
Optimization is an ongoing process that drives PPC success. We focus on optimizing the conversion rates for your ads by
Regular bid management. This ensures cost-effective ad positioning.
Keyword optimization. This allows you to consistently reach your target audience.
Ad split testing. This harnesses the power of data to refine campaigns and improve messaging.
These elements contribute high-quality ads, reducing costs and improving conversions.
3.1. Analytics & Optimization
We provide transparent and insightful reporting. This ensures to keep you informed about the performance of your campaigns.
Monthly performance reports offer a clear view of your investment and its results.
Quarterly strategy reviews ensure your campaigns align with your evolving goals.
Based on our analytics we make data-driven decisions.
Why Choose Mindful Mad Men’s PPC Management Services?
If you feel drawn towards our services, we are happy to explore how we could potentially work together. Let’s get to know each other in person and strategize at our offices!
Free strategy session
Small Local Agency based in Phoenix
We love to add the personal touch to our client relationships. We love to meet in person, get to know your business here and cater to your needs with our heart and soul!
We don’t like to brag. Though it’s like that we seen it all. From small businesses starting with their digital marketing to businesses with a established online presence wanting to grow.
15 years of experience
Contact Us Today
We are are a small digital marketing agency based in Phoenix, Arizona. We offer our PPC management services to select clients that meet us halfway. We don’t like transactional relationships, price shopping or unserious requests.
If you are in need of PPC management and you resonate with us, please feel free to contact us through our formula.
We will reach out to you with next steps within 1-2 business days - depending on our workload.